Revenue Science provides a leading targeting platform and advertising marketplace
that connect people to engaging advertising with the most advanced behavioral and targeting capabilities available.
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Revenue Science Names Jeremy Mason European Director of Client Services
NEW YORK (April 18, 2007) — Revenue Science, Inc., offering the most widely adopted, powerful, and flexible targeting platform for digital media, today announced that Jeremy Mason has been promoted to director of client services, Europe. Mason will be responsible for managing relationships and driving revenue growth with Revenue Science’s European publisher and agency accounts. He will be relocating to the UK and will report to Richard Foster, UK managing director.
“With the rapid growth of Revenue Science’s behavioural targeting in the European market, we feel that Jeremy is the perfect person to lead the charge in forging and sustaining publisher and agency relationships,” said Jeff Hirsch, chief revenue officer at Revenue Science. “He has already worked with a number of clients in the UK and Germany and his expertise will be invaluable going forward.”
Mason has been with Revenue Science since 2001, managing accounts for strategic publishers in the UK and the U.S. Prior to Revenue Science, Jeremy was director of ad sales at workz.com and prior to that he was a senior account executive at American City Business Journals.
Mason will work with sales and ad operations on a regular basis in order to provide the necessary service to run successful behavioural targeting ad campaigns. In his new role, Mason will be responsible for developing and leading the strategy for managing all agency relationships across the European sector, and will contribute to business development efforts by creating multi-country programs and processes with Revenue Science's best-in-class targeting platform.
“Revenue Science is the leader in behavioural targeting in the UK market, and we are thrilled to know that Jeremy will now be based in Europe to further solidify this position,” said Tristan Leaver, head of business development at Guardian Unlimited. “He has been an instrumental part of making behavioural targeting such a success at Guardian.”
“I look forward to bringing my expertise to this fast growing market and building on Revenue Science’s European success.” said Mason.
About Revenue Science, Inc.
Revenue Science offers the most widely adopted, powerful, and flexible targeting platform for digital media, worldwide. Using the most advanced behavioral targeting capabilities available today, the Revenue Science Targeting Marketplace manages more than 1 billion behaviors a day with access to over 100 million unique internet users, and makes them accessible to marketers and publishers to connect with an engaged audience. With clients like AOL.com, ESPN.com, Financial Times, Gannett, Jumpstart Automotive Media, NikkeiNet, The Guardian.co.uk, Reuters.com, Univison.com, WashingtonPost.Newsweek Interactive, and Wall Street Journal Digital. Revenue Science serves more behaviorally targeted ads than any other company. For more information, please visit www.revenuescience.com.