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AudienceScience Appoints Steve McQuade as Vice President of Engineering

New York—October 27, 2009—AudienceScience, the leading provider of audience targeted advertising technology and solutions for digital media, announced today that Steve McQuade has joined as vice president of engineering in the Seattle office.

McQuade has been a software engineer for over fifteen years, holding positions with various technology companies such as Walt Disney Internet Group; Wetpaint.com; and Ingenia Communications, Inc. During his nine years at Walt Disney, McQuade rose to senior manager of engineering after just three years and was responsible for content management, rich media platforms and video delivery over IP solutions.

In 1996, McQuade co-founded Codetalker Communications, Inc., where he developed Codetalker “Greenbox,” a deployed and managed firewall solution for small to mid-sized corporations. Also, in his role as vice president of technology, McQuade was the lead on development of the automated publishing tools to update the Codetalker website and online security news and advisories from its database.

“We are very pleased to have Steve join our management team. His experience and knowledge brings AudienceScience an important and unique opportunity to help shape our targeting platform to further our leadership position as the leading targeting technology provider in the industry,” said Jeff Hirsch, president and CEO of AudienceScience. “The addition of Steve to our team will quickly be followed by additional key executives and staff members designed to increase our penetration and influence in the industry.”

About AudienceScience:
AudienceScience (formerly Revenue Science) is a technology-centric media company focused on the science of online marketing. AudienceScience is the only company worldwide to offer both an audience technology platform and a targeting marketplace, recording billions of behavioral events daily and reaching over 385 million unique Internet users. AudienceScience technology empowers Web publishers, marketers, networks, exchanges, and agencies to create intelligent audience segments to connect people with relevant advertising driving the transition to data-driven audience marketing online. Delivering targeted campaigns since 2003, AudienceScience serves more targeted ads worldwide than any other company for clients including Financial Times, Gannett, Jumpstart Automotive Media, New York Times Digital, NikkeiNet, Reuters.com, The Guardian.co.uk, Univison.com, and Wall Street Journal Digital. For more information, please visit www.audiencescience.com.

Media Contact:
Crystal Archbell
blast! PR on behalf of AudienceScience
crystal@blastpr.com
919.833.9975 x18

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