Careers

Targeting Specialist

AudienceScience, Inc. has an exciting opportunity for a Targeting Specialist. The Targeting Specialist leverages their interactive sales and account management expertise to ensure that our top advertiser and agency partners have the resources, tools and expertise to build and manage high value audiences for targeting across our network and other inventory sources.

This individual will work with key stakeholders, advertisers and/or agencies to gather data and profile information for the use in building audience targeting segments. This person will be responsible for designated agency and advertiser accounts which will require daily contact with internal planning, strategy and account contacts to understand and execute their audience targeting strategy. This person will be responsible for conducting client presentations, client education and collecting client recommendations. With the support of other internal AudienceScience teams, the Targeting Specialist will be the agency or advertiser’s main resource for all things related to the functionality and dynamics of the AudienceScience targeting platform and will be responsible for ensuring adoption, usage and renewal of our services and tools.

Responsibilities:

The Targeting Specialist is responsible for accomplishing the objectives and responsibilities outlined below:

• Managing relationships with Advertisers and Agencies signed up to our targeting platform
• Project managing the implementation of our code on the client sites
• Client training on utilization of AudienceScience targeting tools and services
• Working with primary client contacts to support adoption and usage throughout the rest of the organization
• Working with internal AudienceScience teams to coordinate campaigns, sales opportunities and communication of account status
• Analysis of data and reports to propose specific marketing and targeting opportunities
• Work with client to integrate new targeting data sources
• Assist Business Development team’s efforts to acquire relationships with additional agencies and advertisers

Requirements/Skills:

• 2-4 years experience in online media sales or advertising organizations
• Ability to interface with multiple organizational departments
• Knowledge and understanding of interactive marketplace business, advertising and marketing principles
• Applicant must have strong interpersonal, analytical and organizational skills
• Must be able to multi-task and have a desire to work in a fast-paced, dynamic environment
• Experience working with Analytics or Ad Targeting tools a plus

AudienceScience offers an energetic, fun, business-casual work environment. To apply, e-mail your resume and cover letter, preferably as MS Word document attachments, to jobs@audiencescience.com.